Our story
About Us
DID YOU PASS BY THE MIRROR ONE DAY AND NOT RECOGNIZE THE WOMAN STARING BACK AT YOU?
Perhaps you always had good skin, thinking you were lucky, you never had to think about it much...until one day it went south. I know, I've been there.
Hello. Lisa here. And I take it personally.
I own Simple Beauty Minerals; honest, down-to-earth beauty offering clean, natural makeup that actually improves your skin, instead of just covering up the flaws; A natural, gently nourishing, high-performance Skin Care Line you can feel safe when applying to your skin each and every day AND we will surprise you with friendly and personal customer service, because I've been there, and I can help.
About Me
I have been in the beauty industry for 40+ years; as a makeup artist and product educator/trainer with companies such as Clinique, Estee Lauder, and Aveda – in the San Francisco and Los Angeles, CA areas.
From the moment I stepped behind that Clinique counter at the age of 17, I fell in love with the industry and its potential to help women feel confident and authentically beautiful. And when women feel true to themselves, and walk out the door with confidence, they are free to do their unique work in the world. The world needs YOU to show up.
When I’m not in my studio creating, consulting with clients, packing SBM orders and creating amazing products for you, you’ll find me where I feel most at home, in a sunny garden with a small shovel and a cup of hot jasmine green tea, or a cozy chair, a good book and a cat in my lap.
Does this sound like you?
- You want to feel confident that you are using safe, eco-friendly products.
- You want a company that markets honestly, including only sharing photos of real women, not photoshopped no-one-could-ever-look-that-perfect images.
- You like to support individuals as opposed to large corporations.
- You like personal one-on-one attention from real people you can count on.
- You like the option to ‘try before you buy” when it comes to makeup and other health and beauty items.
- You want a company that stands behind its offerings. Everything at Simple Beauty Minerals is 100% satisfaction guaranteed.
- You want to support a company that gives back to the community. 10% of Simple Beauty Minerals profits are donated to various organizations of need.
Then you are in the right place
Our Mission
Our business philosophy and brand promise includes building a strong relationship with you, our customer. Having your products arrive on time, beautifully presented along with personal touches, is an important part of our relationship with you. In fact, instead of outsourcing fulfillment, we keep it close, in house, so we can stand by your experience as our customer.
Our long-term objective is to grow at a moderate pace, allowing us to maintain our core values:
AUTHENTICITY. PURITY. INTEGRITY.
Our Company
A smaller, more personal, clean beauty brand.
We are a small, independently run, tight-knit company who work together much like family.
We choose to uplift women by spreading beauty confidence.
We give back to the community. There are so many who are in need. Currently, we donate monthly to organizations that help animals live better lives such as Bad Rap, Best Friends, and the Humane Society.
We partner with local female hand-crafters who create our products and formulas with love and integrity.
Our Product
Our products are free from synthetic fragrance (hormone disrupters/phthalates), bismuth oxychloride (common potential irritant), talc or other fillers, nano particles, parabens, triclosan, dyes (common potential irritant), and animal testing.
We believe in full disclosure.
We do not believe in fear mongering. Each product page lists ALL the ingredients in each product. It is important to take toxins into consideration when choosing beauty products.
We work with mostly naturals but also understand the value of safe and effective synthetics.
HONEST MARKETING
#DontTouchThatUp
You may notice that the pages of SBM are not graced with flawless looking young women. You will not see models featured on our site that are not wearing our makeup.
What you will find here is honest, down to earth information on healthy, simple beauty for all ages.
I personally guarantee you will love your new and improved skin with and without makeup after using Simple Beauty Minerals and Simple Beauty Skin!